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Writer's pictureMirta Cerioli

Welcome to Lebubè




Hi there!


After reading my Portrait, I bet you're brimming with curiosity about Lebubè. Fear not, I've got you covered. This article will take you on a journey into the heart of Lebubè, revealing what we stand for and the dreams we aspire to realize.



Tre ragazze in girotondo, che simboleggiano inclusività, diversità e sostenibilità, valori fondanti del blog di Lebubè.


Lebubè was conceived from a desire to create a space that offers a fresh, relatable perspective on the world of beauty and beyond. We envisioned a community where everyone feels seen and heard, where stories are shared without fear of judgment, and where conversations on vital social issues like diversity and sustainability are ignited. So we’ve started with a blog covering a variety of topics but all bound by a golden thread: the celebration of diversity and inclusivity. But our dreams don't stop there. We aspire to evolve Lebubè into a makeup brand that marries skincare and makeup, perfect for those who, like me, want to nourish their skin while expressing their creativity and confidence.


The essence of our brand is encapsulated in the meaning of Lebubè, a phrase from the dialect of my hometown, Crema, Italy. It translates to "[Someone/something] is really really good" or "beautiful". This vibrant phrase is a reminder to you, our cherished reader, that you are incredibly beautiful, just as you are. In a world filled with stereotypes and seemingly perfect models, the most precious gift you can give yourself is self-love. Embracing all your imperfections, concerns, problems, and weaknesses is the first act of self-care.


The cathedral of the Italian city of Crema, where the beauty blog and brand Lebubè was born as a brand bearer of inclusivity, sustainability and diversity.
Timeless beauty etched in stone, the stunning grandeur of Crema's Cathedral – by night!

Our mission is to empower everyone to be and feel their authentic selves, fearlessly and always, while driving and inspiring environmental solutions and sustainable practices.

This mission also includes a commitment to environmental responsibility: we aim to raise awareness about today's key environmental challenges and share how we can make a difference, even with small actions, in our own little worlds.


We are guided by three key values:


Respect:

Respect is a deep appreciation and understanding of the diverse needs and wants of our customers, as well as the impact our actions have on the environment and society. It means creating inclusive and accessible formulas for all.

Integrity:

Innovation:



The Heartbeat of Lebubè: A Blog that Dares to Redefine Beauty


Allow me to pull back the curtain and reveal the heart of Lebubè - our blog, Lebublog. It's a vibrant space where we explore the realm of beauty through a unique lens, sparking thought-provoking discussions and raising awareness on topics that often go unnoticed.


Here's a glimpse into the diverse array of articles we share on Lebublog:


Portraits:

These are intimate portrayals of individuals who graciously share their personal experiences and perspectives. Our aim is to shed light on common struggles and triumphs, reminding us all of our shared humanity and the beauty of our collective journey.

Awareness:

Wellness:

Empowerment:

Beauty:

Guides:

A Chat With:

Lebubè Bulletin:

A girl smiles at the camera, happy and carefree, wearing a colorful shirt.


Lebublog is more than just a collection of articles; it's a platform for dialogue, learning, and growth. At the heart of Lebubè lies a vision to create more than just a brand - we aspire to build a community. A community where every voice is valued, every story is heard, and every individual feels seen. We envision a space where diversity is celebrated, where conversations inspire, and where the beauty of being unique is embraced.


We invite you to join us on this enlightening journey of exploration and discovery. Your voice matters to us, and we welcome your ideas and insights. If there's a particular topic you'd like us to delve into, or if you're interested in collaborating on an article, we'd love to hear from you.





Next Steps: The Future of Lebubè


As we look to the future, we see Lebubè evolving into more than just a blog. We plan to launch our line of makeup products that reflect our beliefs and mission, and we're excited about the potential to make a positive impact in the beauty industry. We're committed to creating products that are not only effective but also environmentally friendly and socially responsible.


We're just getting started, and we're thrilled to have you join us on this journey. Together, we can create a world where beauty is inclusive, diverse, and sustainable. Welcome to Lebubè!




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